Our View

Where do we start? The company’s connection with quartz and amethyst have been central to our development. During the last 20 years we have bought from all of the listed sources. Recently we have been buying from the USA and Brazil. In Minas Gerais there are significant quartz deposits including many special formations, such as smoky elestial, natural citrine cathedrals and tourmalinated quartz.

One of my most inspiring tasks has been to watch the cutting of boulder quartz into spheres, obelisks, wands and pyramids – the immense skill shown by multi-generational families leaves one breathless. A modest house, a coffee in the kitchen and a walk into the rear yard, then suddenly the magnificent collection of, say, lazer crystals.

At other times, huge slabs of boulder quartz can be seen tranported around in the backs of lorries. One visit saw the biggest quartz sphere ever: it needed a crane to lft it and was heading for Tuscon... This was not purchased by us; no-one was strong enough!

However, these days striking a deal can be problematic. At present Japanese buyers are prepared to buy wholesale consignments of AA Grade rutile quartz in Brazil for more than we would be able to charge in our shops in the UK! When crystal healing is ‘fashionable’ prices can rise sharply, but a downturn sees craftsmen moving and leaving quartz cutting. Inconsistent demand is thereby the cause of variable quality and pricing. For example, pyramid cutting is not presently in fashion.

Crystals (UK) spends far more energy on buying quartz than sales justify as we believe quartz is a central part of our narrative. Many of our best pieces now grace colleagues’ rooms, healing centres and stately houses.

We are currently still able to sell special value quartz but it is unlikely that these prices will continue to be possible as the Brazilian exchange rates now mean that new quartz is likely to be more expensive.

'Radio active' (not!)

In 1880, the French Nobel physicist Pierre Curie (husband of Marie) discovered that quartz is piezo-electric – that is, it will produce an electric charge on its surface when put under pressure from different directions.

During the Second World War, quartz was heavily used in radio transmissions – it was this demand that led to the development of synthetic quartz (not popular with Crystals' staff!).